It;s Easter season and that means one thing.Peeps, Dozens of them.Nesting in Easter baskets. Popping up on cakes and cupcakes. How did these marshmallows figures become a big part of the American landscape?It;s the American love of candy and fun.
Peeps became part of Easter back in early 1950's Candy maker Ukraine born Sam Born created them in Bethlehem ,Pennsylvania. He was responsible for a lot of the candy we take for granted. His inventions were chocolate sprinkle and that hard shell ice cream coating that made Dairy Queen so famous. He also invented a machine that puts the sticks into lollipops too.In 1953 he bought the Rodda Candy Company.It was known for its' jellybeans and and a brand new Easter candy at the tim - marshmallow chicks coated in yellow sugar with brown wax eyes. Born'ss son ,a Lehigh University graduate with a degree in engineering figured out how to mechanize the marshmallow creation process which shortened the time from twernty-seven hours to just six minutes. he also ditched the wings from the design which streamlined the decorating process.The original flavor was "just sugar" which is just as popular today as it was then.The company then expanded the Peeps into different flavors and even holidays.
Peeps is now an empire. There is everything Peeps now days. The company has partnered with Sally Hansen to produce chick yellow and bunny blue nail polishes. You can buy pajamas over tee shirts to wear while eating them. There are super cute Peeps pillows in chick and bunny shapes in all sorts of colors.(I have a pink bunny one) The Peeps empire has grown flavor wise.They've gone form just sugar to such sugary sweet flavors like Dr.Pepper, Rice Crispy Treats and Rice Krispie Treats. These and many other flavors only come in the chicken form. The bunny kind is just made in the original flavor.Peeps has expanded out to include Halloween and Christmas too. Halloween has some fun ones , from ghosts to monsters to pumpkins to Day of the Dead flower decorated skulls. Christmas has fun Peeps too, There are the gingerbread marshmallow man that taste like gingerbread along with trees and Christmas stockings. These are too sticky to put into stockings however there are Peeps sticks that are individually wrapped and taste like Mike and Ike (a part of the Peeps Enpire) that make great stocking stuffers.
The Peeps empire is vast. These little birds and bunnies are a big part of the Easter table. Try them in the original just sugar flavor or any of the others.